Case Studies / Organix
Brand
Solution
MORE CASE STUDIES
Tea and Coffee
We were able to give Nescafe to confidence to completely re-launch the packaging for their whole range, including Nescafe Original, Nescafe Gold and Nescafe Azera. This relaunch was executed in every market that sells Nescafe and is still in market today.
Honey & Syrups
Rowse Honey launched their new advertising campaign after Catalyx helped them tailor the perfect message. The recommendations Catalyx generated enabled Rowse to craft one of the most impactful and effective ads of the year to date, according to The DRUM. The campaign is still being used today across the whole of the UK.
Grocery
Our partnership with Premier Foods has helped them to innovate with the greatest chance of success. In line with our philosophy of learn, not just test, Catalyx also surfaced common consumer appeal factors using meta-analysis across concept tests, to further refine & progress Premier Foods’ innovation capability.
Tea and Coffee
We were able to give Nescafe to confidence to completely re-launch the packaging for their whole range, including Nescafe Original, Nescafe Gold and Nescafe Azera. This relaunch was executed in every market that sells Nescafe and is still in market today.
Honey & Syrups
Rowse Honey launched their new advertising campaign after Catalyx helped them tailor the perfect message. The recommendations Catalyx generated enabled Rowse to craft one of the most impactful and effective ads of the year to date, according to The DRUM. The campaign is still being used today across the whole of the UK.
Grocery
Our partnership with Premier Foods has helped them to innovate with the greatest chance of success. In line with our philosophy of learn, not just test, Catalyx also surfaced common consumer appeal factors using meta-analysis across concept tests, to further refine & progress Premier Foods’ innovation capability.