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News & Views

Catalyx Appoints Phil Norminton as Managing Director
As Catalyx continues to grow, we’re evolving our structure to make innovation success even more…

Catalyx Coffee With Ihab Baligh, Senior Commercial Director
Join us for a Catalyx Coffee with Ihab. Each month our Brand Manager, Esmeralda Voegele-Downing, sits…

Why Identifying Hidden Tensions is Key to Breakthrough Innovation
The best innovations don’t come from asking consumers what they want, they come from finding…

Making Innovation Success More Predictable by Embracing AI with Humans at the Helm
At Catalyx, we lean into the power of AI with humans at the helm. We…

5 Rules for Taking Your Innovation Beyond the Obvious
What are the 5 Rules of Innovation? In today’s competitive marketplace, true innovation demands more…

Why Private Label is Winning and How CPG Brands Can Fight Back
Private Label is Winning: The End of the Pricing Runway for CPG Brands Over the…