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INNOVATION DESERVES BETTER
The innovation process is fragmented, complicated, resource-heavy and subjective. All the data suggests that your innovations are more likely to fail than succeed.
Every brand wants breakthrough product ideas that drive growth. But the journey can be slow, fragmented, and frustrating. A swirl of decks, meetings, opinions and reversals.
Canvas ends the swirl. It unites strategy, creativity, research and validation in one transparent interface, showing your team exactly what you know, what’s missing, and giving you the tools to close the gaps, with AI-enabled creativity and consumer research discovery.
FROM SWIRL TO SUCCESS
Confidence, not uncertainty
Make decisions you can stand behind. With Canvas, ideas aren’t judged on opinions or politics, they’re backed by consumer proof everyone can trust.

Momentum, not frustration
Innovation shouldn’t drag. What once took months of meetings and reworks can now be shaped, tested, and refined in days, sometimes hours.

Smart wins, not wasted spend
Budgets are precious. Every cycle with Canvas sharpens ideas, eliminates weak routes early, and improves the odds of in-market success.

Credibility, not career risk
High-profile launches don’t need to be high-stakes gambles. Canvas helps you align stakeholders, win retailer buy-in, and lead with confidence.

“This is really clear. I call this creativity by insight. It is super helpful. This is gold.”
— Global Commercial Director, Nestlé
WHERE THE WORLD’S TOP BRANDS BUILD PRODUCT IDEAS
75%
OVER $2 BILLION
90%
“This is one of the strongest pieces of work we’ve done”
– SCJohnson


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Catalyx ISO 20252:2019 Certified: Bulletproof Evidence for Predictable Innovation Success
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