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How do you behaviorally validate your product innovations in the most real-life way possible?

Last week, we shared the challenges of testing new product innovations in a real-life way before they actually hit the shelves, and capturing what consumers actually DO to support their claims. In other words, to discover the real-life what AND why both at the same time..

Thanks to the Catalyx Consumer Activation System you can do this all in one place, revealing insights that we can then transform into business building recommendations.

By using the Catalyx Consumer Activation System you can:

And you can achieving either or both by:

If you would like to know more about how you can behaviorally validate your product innovations, please click here.

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